KID NORTH are connoisseurs of French electronic
music. They’re very clearly steeped in
the genre’s intricacies, resulting in their music being as artfully crafted and
stimulating as any synthpop I’ve heard all year (I’m looking at you Purity Ring). However the clearest influence here is
danceable indie pop of Phoenix, and given their lack of output of late, Kid
North are an extremely welcome substitute.
From the immaculate, driving electronic bass to the palm
muted guitars reminiscent of the latter Strokes releases if they were good, “Rip
Tide” is a perfectly organised piece of pop.
It’s depth is fully displayed by the forlorn, Depeche-Mode style vocals,
and the exuberant bursts of rapid synth notes that lead into the infectious
chorus.
This single does it’s
job pretty much perfectly. KID NORTH’s
upcoming album “New Waters” is certainly worth getting excited for, and I
recommend streaming this song.
Charlie McCartney
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